New head of sales for B2B iGaming software developer is announced

Award winning omni-channel sports betting solutions provider Altenar announced Antonino Barra’s new role as head of sales. He will be responsible for managing and “accelerating” Alternar’s strategic growth in Northern Europe and emerging markets. In a statement the company added “utilising his years of experience in the iGaming industry, Antonino is sure to prove vital in developing effective growth strategies for us to implement over the coming years. “

Mr Barra brings years of experience in the iGaming industry. He previously worked for Together Gaming for five years where he held the position of chief operating officer for three years and key manager for nearly two years. Prior to that he was operations manager at Eligence Consulting Group and ArenaCube.  In a recent interview published on Altenar’s website, Mr Barra said “gathering adequate information or insight into what your customers are looking for is the key to assess, discuss and definitely solve their needs. Before you pitch a pen, you should be sure that a pen is what your customer actually needs.”

Altenar was established in 2011 and is headquartered and operates in Malta. It develops customised iGaming software for the B2B market and has partnered globally with several operators. Altenar’s recently expansion into Ontario marked their strategic plans for further growth in the North American market.